As we approach Forever’s 45th Birthday, it is perhaps a good time to focus on the company’s flagship product: Forever Aloe Vera Gel.
The history of aloe
People have been using aloe vera for its soothing qualities since 2200 BC. For example, it has been said that Egyptian queens Nefertiti and Cleopatra used it as part of their regular beauty regimes.
It is also documented that Aristotle convinced Alexander the Great to capture the Island Socotra specifically to gain possession of its precious aloe groves.
And in Chinese culture, aloe has been used as far back as the times of Marco Polo’s Expeditions and the plant has played a role in the everyday life of China for centuries.
The properties of aloe vera
Aloe vera is a succulent plant. And while there are hundreds of species of aloe, it is the Aloe Barbadensis Miller species that is proclaimed as the best.
Aloe vera has powerful benefits that will help you to look better and feel better inside and out. From aiding with health and wellbeing to soothing and conditioning the skin, it also supports the immune system and is an ideal digestive aid.
Recommended by experts
There are many people who advocate the importance and impact of plants and plant-based nutrition on overall health and wellbeing.
TV presenter, nutritionist and author Gillian McKeith extols the benefits of aloe vera and you can listen to her in one of our popular podcasts. She describes aloe as her ‘go-to’ and often recommends it in her treatment plans with her clients.
If you missed listening to the podcast the first time around, listen here – her reference to aloe vera starts at around 25 minutes. But the full podcast is well worth listening to and is our most downloaded to date.
Forever is the largest aloe manufacturer in the world. Across over 7,500 acres in Texas and the Dominican Republic, Forever grows 20 million plants and produces, on average, 60 million pounds of aloe vera each year.
Forever’s aloe is also hand harvested and uses only the inner leaf gel. It is processed within six hours and our unique, patented aseptic process ensures that the efficacy of the plant is preserved.
Forever’s flagship product – Forever Aloe Vera Gel – has 99.7% inner leaf aloe gel and now includes vitamin C. Vitamin C contributes to the normal function of the immune system and to a normal energy-yielding metabolism.
At Forever, we know our aloe vera. And Forever Aloe Vera Gel is just about as close to the real thing as you can get.
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